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TRADEMARK
A trademark is a visual symbol, which may be a word signature, name, device, label, numerals or combination of colors used by a business to distinguish its goods or services from other similar goods or services originating from a different business
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BENEFITS OF TRADEMARK
1. Trademark identifies the actual physical origin of goods and services.
2. It assures the identity of the origin of goods and services.
3. It serves as a badge of loyalty and affiliation.
4. It may enable the consumer to make a lifestyle or fashion statement.
5. It stimulates further purchase.
6. It give protection for 10 Years at low cost
7. It helps to attract Human Resources
BASIC REQUIREMENTS OF TRADEMARK
The selected mark should be capable of being represented graphically (that is in the paper form).
It should be capable of distinguishing the goods or services of one undertaking from those of others.
It should be used or proposed to be a used mark in relation to goods or services for the purpose of indicating or so as to indicate a connection in the course of trade between the goods or services and some person have the right to use the mark with or without the identity of that person.
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